Tuesday, February 9, 2010

DeLizza & Elster's Juliana Jewelry

DeLizza & Elster was a costume jewelry design house that was in business from the late 1940's through the 1980's. Today, their "Juliana" line is a favorite of collectors. The line was designed, manufactured and sent to boutiques and department stores with only hang tags to identify the jewelry. The pieces were never stamped or marked. So how do you know a particular piece is a true D&E Juliana jewel?

Juliana Jewelry the DeLizza & Elster Educational Site has pages and pages and pages of albums with pieces that have been verified or declared NOT D & E by Mr DeLizza and a committee of knowledgable experts on D & E jewelry. There are even pages of how to identify particular stones and design techniques.

Don't go there unless you have time to spend and your eyes are ready to be dazzled by all the sparklies.

I was pleasantly surprised when I submitted this piece to the site for verification and received an email the next morning telling me "Congratulations your pieces has been confirmed as a D & E piece" They even added it to the Verified album that very day. These people don't fool around and they really know their stuff.

So if you have a stunning piece that is unmarked.......go visit the site and maybe you'll be in for a surprise too.

This lovely Tiered Brooch with Adventurine Art Glass and Topaz and Peridot Marquise cut Rhinestones can be found by clicking on the photo....

"For years collectors wondered about the mysterious creator of the Juliana line - some of the most colorful and inventive costume jewelry to be found. Here Frank DeLizza, head of DeLizza and Elster Inc. tells the engaging tale of his family’s odyssey in America, their embrace of jewelry-making as their foothold in a new land and the many companies, besides Juliana, they created to sell their wares. Whether he is telling an amusing anecdote about the famous names in this glamorous world, giving us an insider’s view of designer decision-making, discussing the headaches of running a business, or describing the colorful characters in his extended Italian-American family, in the end it is Frank’s warm and generous spirit that leaves an inspiring and lasting impression." To purchase this book with its packed-full pages of highly interesting commentary, copies of designs and pages of colorful jewelry and drawings, just go to Jewelry by DeLizza and order a copy of "MEMOIRS OF A FASHION JEWELRY MANUFACTURER"

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